Naturally & artificially flavored. 15 g protein; 2 g net carbs (total carbs (7 g) - fiber (5 g) = 2 g Atkins net carbs); 1 g sugar; 5 g fiber. Contains 9 g of total fat per serving. Gluten free. Low glycemic (glycemic load under 10). With key nutrients to support immune system (A good source of vitamin D, B6 and B12, folate, zinc, and selenium. Enjoy as part of healthy diet and lifestyle). Contains a bioengineered food ingredient. Satisfies hunger. No artificial growth hormones (No significant difference has been shown between milk derived from rbST-treated and non rbST-treated cows). With key nutrients to support immune system (A good source of vitamin D, B6 and B12, folate, zinc, and selenium. Enjoy as part of healthy diet and lifestyle). Made with high quality protein. What is the hidden sugar effect?: It's common knowledge that consuming foods with large amounts of sugar may cause your blood sugar to spike. But, did you know other types of carbohydrates may have the same effect on blood sugar? We call this the hidden sugar effect. It's why a medium sized bagel has the same impact on blood sugar as eating 8 tablespoons of sugar (based on glycemic load)! And that's just one example- many foods loaded with simple or refined carbs can have a similar impact on blood sugar. But at Atkins, we've designed all of our delicious bars, shakes, and treats to limit simple and refined carbohydrates to help minimize the hidden sugar effect. Made with high quality protein. No artificial growth hormones (No significant difference has been shown between milk derived from rbST-treated and non rbST-treated cows). atkins.com. To learn more about net carbs visit atkins.com. Find out more about the hidden sugar effect at atkins.com.